The original, ORGANIC + TALC FREE

HAIR POWDER

In seven amazing scents—including unscented.

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Introducing

Beauty Tools

From gua sha stones to needle rollers we have curated our all time favorite beauty tools!

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LAVENDER + CLARY SAGE HAIR POWDER

"I'VE PERSONALLY KEPT LULU IN MY VERY DISCERNING COLLECTION OF HAIR PRODUCTS BECAUSE IT'S ONE OF THE FEW I'VE FOUND THAT GETS IT RIGHT. (BONUS: IT SMELLS AMAZING!)

—Elle Magazine

Our Mission...

We're a small, woman owned, organic beauty company based in Minneapolis. Our organic dry shampoo was the first on the market and it remains one of the best. We've been in business for 14 years but remain a homegrown operation dedicated to the health, wellness and beauty of our customers.

ABOUT US